Charles River Ventures' Susan Wu and Accel Partners' Kevin Efrusy are both seeking out the same startup.
They want to find a company that can dominate the Facebook virtual goods platform. Efrusy said a clever startup could leverage the Facebook platform and all the accessible data to own a potentially lucrative --but still undeveloped-- part of the Facebook universe.
And the beauty of that high-margin business would be that the startup could keep all the profits from the gifts sold while Facebook only benefits from the increased traffic and level of user engagement.
For more on the Virtual Goods Summit, see:
Andrew Chen
Alexander Shen
Jessica Mah
Tags: vgsummit2007, vgsummit, facebook, vc, venture capital











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